• We provide strategic advice and execution support to leading innovators in healthcare, helping to anticipate and exploit the changes in the health care ecosystem and build sustained competitive advantage.

    RECON Strategy® offers an alternative model of consulting engagement based on:

    • A passion for strategic thinking
    • Seasoned partners who directly deliver on project work
    • Highly flexible approach to resourcing and engagement design
    • Leveraging client capabilities rather than teams of junior consultants
    • Willingness to tie compensation to results

    This model enables us to work effectively with a range of clients from multi-billion dollar corporations to early stage startups. Working with startups puts us on health care's innovative edge, allowing us to better prepare our larger clients for emerging trends and changes; work with larger clients allows us to guide our early stage clients to compelling value propositions and sustainable business models for their customers and potential acquirers.

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    RECON Strategy® LLC
    Main Headquarters:
    One Broadway 14th Floor
    Cambridge, MA 02142
    617.658.3152
    West Coast:
    8201 164th Ave NE, Suite 200
    Redmond, WA 98052
    425.610.8237
    EMAIL: info@reconstrategy.com
    BLOG: blog.reconstrategy.com
  • [OVERVIEW]  [CASES]  [CLIENTS]

    CLIENTS


    Recon Strategy® partners have had the privilege of working with large and midsize corporations, startup companies and non-profits of various kinds.

    Our clients have included:
    Payers and Providers:
    •   National health insurance major covering 10s of millions of lives
    •   Regional payers ranked among the highest quality plans in the U.S.
    •   Leading Medicaid plan
    •   "Top-3" ranked PBM
    •   World renowned multi hospital health care system
    •   Leading ACO
    Healthcare IT:
    •   Leading EMR vendor
    •   Healthcare IT services vendor
    •   Clinical data analytics company startup
    •   Leading disease management /wellness providers
    Pharma and Biotech:
    •   2 of the 3 largest global pharmaceutical companies
    •   3 major biotech companies
    •   Top specialty pharmacy
    •   Leading retail pharmacy
    Early Stage Companies:
    •   Diagnostic device company
    •   Clinical data analytics company
    •   Home monitoring technology
  • [OVERVIEW]  [CASES]  [CLIENTS]


    RECON® combines robust strategic approaches and broad health care experience to help our clients make deliberate choices to manage opportunities and risks. We work across the health care industry: payers, providers, health IT, biopharmaceuticals, medical devices and public health. In addition, we have expertise in innovation, which commonly takes place within a health care sector, but increasingly spans across sectors as the industry becomes more interconnected. We believe continued innovation is particularly important as the health care landscape evolves rapidly: a growing emphasis on outcomes and value, the increased availability of medical data for analytics, the promise of personalized medicine, and global health care policy changes, such as the Affordable Care Act in US, among others. This unique inflection point creates both opportunity to gain strategic advantage, as well as risk to traditional business models.

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Biopharmaceuticals and Medical devices


    •   Maximize R&D investment through product and portfolio planning, evaluation of R&D platforms,
    clinical development strategy and/or lifecycle management
    •   Conduct disease or market assessments and develop market access strategies
    •   Identify partnering and licensing options, develop financial valuations
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Early Stage Companies


    •   Evaluate current macro-trends and anticipate implications on the health care industry,
    including company, competitor and go-to-market strategies
    •   Create successful products within healthcare's unique regulatory and policy environment
    that serve tomorrow's market needs, not just today's
    •   Build health care organizations that strategically support a culture of innovation
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Health IT


    •   Develop corporate strategy and business models for health IT providers,
    ranging from electronic medical records to digital health to health data analytics
    •   Build product specific strategies including customer segmentation, scenario analysis,
    acquisition and partnership options and competitive analysis
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Payers


    •   Develop corporate vision and long-term growth and organizational objectives
    •   Define overall business strategy to build advantage, grow share and define new opportunities
    •   Build strategies for specific markets including customer segmentation,
    scenario analysis, acquisition and partnership options and competitive analysis
    •   Define innovation strategy; including priority topics,
    organizational architectures and resourcing levels
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Providers


    •   Develop corporate vision and long-term growth and organizational objectives
    •   Define overall business strategy to build advantage, grow share and define new opportunities
    •   Build strategies for specific markets and service lines including customer segmentation,
    scenario analysis, acquisition and partnership options and competitive analysis
    •   Build alliances across the healthcare ecosystem (e.g. between providers and payers) including
    developing and facilitating alignment on strategy, business case, and business terms
    •   Identify innovative business models, including delivery and payment mechanisms
  • < BACK TO OVERVIEW

    AREAS OF FOCUS
    Biopharmaceuticals and Medical devices >
    Early Stage Companies >
    Health IT >
    Payers >
    Providers >
    Public Health >

    Public Health


    •   Identify categories of intervention and quantify impact and value for population health,
    using burden of disease approaches and risk factor methodologies
    •   Learn from and tailor best in class practices from across the world to address specific public health challenges
  • [OVERVIEW]  [CASES]  [CLIENTS]

    CASES


    Here are some examples of the kinds of projects we have worked on recently and selected case studies:

    STRATEGY   [ framing + evaluating choices ]

    •   Payer growth strategy   [CASE STUDY]
    •   Medical device entry   [CASE STUDY]
    •   Provider network strategy   [CASE STUDY]
    •   Private exchange strategy
    •   Diagnostic business model innovation
    •   New business opportunities
    •   Strategic due diligence
    •   Competitive landscaping and game theory
    •   Health insurance scenario analysis
    •   EMR bundling strategy
    EXECUTION   [ getting things done ]

    •   High performance provider network   [CASE STUDY]
    •   Health plan vendor alliance   [CASE STUDY]
    •   Medical management performance   [CASE STUDY]
    •   Biotech R&D reorganization   [CASE STUDY]
    •   AMC research center plan   [CASE STUDY]
    •   EMR analytics pilot approach
    •   ACO partnership enablement
    •   Payer member experience diagnostic
  • << previous     [return to cases]     next >>

    [ Strategy ]    [ Payer Growth Strategy ]
    Regional payer with significant government business and growing commercial business

    Facing threats to business due to competition and health reform

    Need to revamp commercial strategy and build commercial business in face of major corporate development

    Too many open questions and lack of focus

    Detailed quantitative market segmentation and insight from external qualitative studies (brokers and employers)

    Assessment of internal strengths and gaps relating to commercial business

    CEO and leadership team aligned on commercial strategy

    Recommendations on segments, channels, product, network and capabilities

    Rolled out clear strategy for commercial business

  • [return to cases]     next >>

    [ Strategy ]    [ Payer Growth Strategy ]
    Regional payer with significant government business and growing commercial business

    Facing threats to business due to competition and health reform

    Need to revamp commercial strategy and build commercial business in face of major corporate development

    Too many open questions and lack of focus

    Detailed quantitative market segmentation and insight from external qualitative studies (brokers and employers)

    Assessment of internal strengths and gaps relating to commercial business

    CEO and leadership team aligned on commercial strategy

    Recommendations on segments, channels, product, network and capabilities

    Rolled out clear strategy for commercial business

  • << previous     [return to cases]     next >>

    [ Strategy ]    [ Medical Device Entry ]
    Prototype technology capable of shifting $10B+ device market from analog to digital diagnostics

    Potential for applications in other markets (e.g. consumer)

    Uncertainty within board on:
    •   Strategy for devices market
    •   Priority of other markets
    •   If/when/what to sell to strategic investors
    •   Key drivers of valuation

    Series A funding running out
    Board and executive team aligned on strategy and value drivers

    Pursuing consumer market in parallel given identified feasible entry points and "hot spot" potential

    Discussions with strategic acquirers initiated with clear goals, threshold terms, and a strong BATNA based on a compelling "go it alone" strategy

    Close on series B funding at attractive valuation

  • << previous     [return to cases]     next >>

    [ Strategy ]    [ Provider Network Strategy ]
    Current approach creating incremental improvements but no deep, strategic partnerships with providers

    Sense of falling behind competitors which were announcing many new payment arrangements and alliances with providers

    Ambiguity across senior leadership regarding:
    •   How deep the provider partnerships have to be
    •   How to mitigate risks of provider consolidation
    and leverage
    •   What the strategy should be

    Lack of a clear direction or a defined portfolio of options

    Key provider systems prioritized based on strategic importance and willingness to collaborate

    A well-defined portfolio of provider collaboration options ranging in topic and degree of commitment/riskiness

    Customized 5 year roadmaps for prioritized provider systems showing which options would be pursued and in what sequence

    Direct input into discussions with one major system, leading to joint efforts to implement/ explore four collaboration options

    Senior management alignment around a clear direction for provider strategy

  • << previous     [return to cases]     next >>

    [ Execution ]    [ High-Performance Provider Network ]
    Need to enhance a national provider-facing program to stay ahead of competitors

    Planned enhancement was in an area in which there were critical gaps internally:
    •   Capacity: leadership stretched with recent
    departures
    •   Expertize: team lacking relevant
    capabilities in data/ vendor/ analytics
    management

    Analytical methodology not yet developed

    Project running well behind schedule

    On-time delivery of a highly visible national provider program at risk

    Recon responsible for day-to-day management of project team

    Analytic methodology developed, validated and implemented

    Multiple critical issues addressed and risks avoided or mitigated

    Complex project with multiple data vendors, sophisticated analysis and many dependencies delivered on time

    Learnings documented for future programs

    On path for successful launch and a template for future similar programs

  • << previous     [return to cases]     next >>

    [ Execution ]    [ Health Plan Vendor Alliance ]
    Formal patient centered medical home (PCMH) alliance in place for six months

    Significant on-the-ground diagnostic and planning work not translating into action

    Expectations of leading local providers not being met

    Diffuse accountabilities leading to silos and finger-pointing across companies

    CEO level questions about ability to execute

    Tactical roadmap of action items, deadlines and accountabilities in place:
    •   Targeted to generate results tangible to key providers within 3 weeks

    New senior coordinating group established to oversee implementation

    Identified additional collaboration opportunities across the two companies:
    •   Concrete sales cases

    Execution team "owns" clear and specific plan of action aligned with leadership goals

  • << previous     [return to cases]     next >>

    [ Execution ]    [ Medical Management Performance ]
    Vendor providing medical management interventions to health plans concerned about one major program

    Multiple , overlapping legacy services were replaced by bundled product targeting critical cost driver (in-patient care)

    Very early signs that in-patient costs were not trending as promised the client

    Unclear if service was significantly under-performing or market specific distortions were driving admits

    Large customer relationship at risk

    All hypotheses on market distortions affecting in-patient care cost disproven

    Approach to quantitative analysis refined to get deeper and more accurate view of performance

    Identified program gaps in addressing specific sub-populations:
    •   Especially ones "lost in the shuffle" during
    the original consolidation of legacy
    services

    Productive dialog with customer leading to renewed contract and improved trust

  • << previous     [return to cases]     next >>

    [ Execution ]    [ Biotech R&D reorganization ]
    R&D organization seen as losing effectiveness

    CEO decided to trim portfolio and restructure organization around core programs

    HR and R&D leadership face challenges:
    •   New and unfamiliar governance and
    organization model
    •   Severe constraints on budget and
    headcount leading to conflicts

    CEO level questions about ability to execute

    R&D organization restructured and resized around new model and new capacity requirements

    Critical people and capabilities retained despite many being placed in new roles

    Process seen by all participants as difficult but fair and information-driven

    Successful transition with no program disruption and limited unplanned attrition

  • << previous     [return to cases]     next >>

    [ Execution ]    [ AMC Research Center Plan ]
    Large Academic Medical Center aiming to build a world-leading care delivery innovation and scaling infrastructure

    Ambitious project led by charismatic leader with ability to bring in significant funds

    But, project held up by lack of alignment on operating model and terms of partnership with a major university

    High complexity due to multiple stakeholders including founding institutions, grant sources & philanthropists

    Need for an operational and financial plan that works with multiple stakeholders

    CEO of AMC and University Dean aligned on goals and priorities for new center

    Governance structure and organization plan being implemented

    Detailed operating plan that directly informs the MoU between the institutions

    Approved financial model and projected 5-year P&L for center (high complexity with different requirements from each institution)

    Framework for types of agreements with various stakeholders

    Center launched with support from multiple stakeholders

  • CORE TEAM


    Our model is centered on experienced partners working hands-on with clients. Our partners are supported by a small team of top-notch professionals and a close-knit network of world-class partners who we work with extensively. Partners include: qualitative and quantitative research (including offshore capability), expert networks, professional focus group moderation, market research, modeling and data analytics and visualization and, most importantly, senior client advisors (former BCG/ McKinsey/ Corporate executives).

    Meet our core team:

  • << back to team bios

    Nikhil Bhojwani


    Nikhil spent 8 years with BCG where he was a core member of the strategy, and healthcare practice areas. Experienced in working with health plans, biotech and pharma companies, med devices and health care services, Nikhil has helped his clients innovate and execute solutions, develop strategy, make critical business decisions and plan and enable executive level and organization wide change.

    Prior to BCG, Nikhil co-founded and ran media businesses in India and was a guest columnist and author. He is a graduate of St. Stephen's College and The Wharton School.
  • << back to team bios

    Tory Wolff


    Tory spent 12 years with The Boston Consulting Group where he was a leader in health care services strategy. Experienced in health plans, PBMs, disease management and specialty pharmacy, Tory is an expert on navigating health reform, health care innovation and business strategy. He is the author of several whitepapers on related topics.

    Prior to BCG, Tory founded and ran a management consulting firm in Europe. He is a graduate of Yale College, M.I.T. Sloan School and Universitaet Mannheim.
  • << back to team bios

    Jay Chyung


    Jay was a Consultant at Boston Consulting Group, where he focused on healthcare strategy. Jay is a client advisor at Recon focused on helping companies transform innovations into sustainable enterprises. Jay is a Board member and Co-Founder at NeoCORTA, where he developed proprietary technology and scientific platforms to deliver cognitive and emotional health assessments.

    Prior to BCG, Jay was Medical Director and Head of Translational Research and Analytics at Healthways, where Jay most recently led a corporate venture opportunity for the CEO and board of directors. Jay's other responsibilities included leading value proposition development, predictive analytics, performance monitoring, and intervention design. Jay graduated from Harvard College with a degree in Biochemical Sciences, and from Harvard Medical School with an MD-PhD degree.
  • << back to team bios

    Sandra Rehm Smith


    Sandra has over 16 years of experience combining strategy consulting and execution. She has led growth strategy engagements at The Boston Consulting Group and Catalyst Strategies for leading companies in several sectors including health care and international development. She brings significant operational experience including launching and managing a first-in-kind service for retail clients at Charles Schwab and through her work on payer operations.

    Sandra holds an MBA from The Wharton School and a BASC in Industrial Engineering with honors and a MASC of Industrial Engineering from the University of Toronto. Sandra has authored white papers and academic studies on strategic planning and performance evaluation.
  • << back to team bios

    Anne Wilkins


    Anne is founding member of our Senior Advisory Board and has led several projects at Recon including most recently commercial strategy for a regional health plan. Both at Recon and at her independent practice, Anne focuses on helping health care and services companies accelerate growth, tackle strategic challenges, and connect to the opportunities in the market today. She is also on the Board of Directors of ZeOmega and on the Health Care Advisory Board of Baird Venture Capital. Anne was formerly Chief Strategy and Chief Marketing Officer of Healthways and a Partner and Managing Director at The Boston Consulting Group where she led the North America Healthcare Payer Practice.

    Anne has an MBA from The Wharton School, University of Pennsylvania and a BS in business administration with a concentration in finance, summa cum laude, from The University of Connecticut.
  • << back to team bios

    Shan Soe-Lin


    In her career with Recon and, previously, at the Boston Consulting Group, Shan has worked on strategic, organizational and operational issues relating to global health and U.S. payers/providers. Her client work has spanned international health NGOs, major global philanthropic foundations, and most recently, a leading Academic Medical Center and the Harvard School of Public Health. She has also worked closely with leading health care thinker, Dave Matheson, and, prior to her consulting career, interned at the Health Systems Governance and Service Delivery unit of the World Health Organization in Geneva.

    Shan has a PhD in Experimental Medicine from McGill University and an MPH from the Harvard School of Public Health and has several published scientific papers.
  • << back to team bios

    Diana Poon


    Diana has been in strategy and operations consulting in Healthcare since 2008. She has worked at Huron consulting and was a member of the strategy team at the Blue Cross Blue Shield Association focused on innovation around national programs that are used by "Blue plans" around the country.
  • << back to team bios

    Marc Herant, PhD, MD


    Dr. Marc Herant is a Partner at Recon Strategy. He has extensive healthcare experience in roles ranging from executive leadership to strategy consulting and clinical and research positions. During his 5 years at the Boston Consulting Group, Marc worked on critical strategic and operational challenges across healthcare including at top global biotech and pharma companies. He has also served as the chief executive of the implementation agency for the Ministry of Health in Rwanda, an 800+ person organization and as a faculty member in the biomedical engineering department at Boston University.

    Marc has a PhD from Harvard, an MD from Washington University in St. Louis and is a licensed physician in the state of Massachusetts.
  • << back to team bios

    Jason Brauner, MD


    Dr. Jason Brauner is a Partner at Recon. Jason joined Recon after working in the health care industry as a biotech executive and strategy consultant. Previously, he served as Vice President for Global Medical Affairs at Biogen Idec, responsible for leading an organization that generated and disseminated Phase 4 and post-marketing data for all commercial products. During his 8 years at Biogen Idec, Jason was Program Executive of Tysabri where he managed the product's relaunch with a novel diagnostic. He also was Program Executive of Tecfidera which he led through Phase 3, and head of R&D Strategic Planning and Operations. Earlier, he was a project leader at the Boston Consulting Group, where he worked across the biopharma and health care delivery sectors.

    Jason has an MBA from Wharton, an MD from UPenn and a BA from the University of Chicago.
  • << back to team bios

    Alex Brown


    Alex Brown is a partner at Recon. Prior to this role, he was the Chief Operating Officer of Scrum Inc., a firm specializing in agile strategy and rapid new product innovation. Before that Alex spent 6 years at BCG, where he was a leader in the healthcare and consumer strategy practice areas. His engagements included re-envisioning high performance network design for a major national PBM; and designing a "nudge unit" leveraging consumer psychology to improve patient outcomes for a leading retail pharmacy. Prior to BCG, Alex led demand forecasting of complex transportation networks for major public investments. Alex graduated from Cornell University with a B.S. and Masters in Engineering, and earned an MBA from The Wharton School of the University of Pennsylvania.
  • Experienced

    Recon offers a unique approach: A set of experienced partners that function as the primary consultants, conducting the analyses and developing recommendations while also personally engaging with clients throughout the project. The team our clients see when they hire us is the team who works on the project. Our size enables us to seamlessly draw upon the diverse experience of our partners, ensuring clients always receive the best expertise.

    Our partners bring leading edge insight based on the depth of their experience in health care and strong strategic thinking initially formed during their collective years at the Boston Consulting Group. While all partners have a common lineage at BCG, their experiences outside of consulting are broad and varied: companies of all size, from health care start-up founder to leaders in large biotech and public health organizations; and varied types of focus, including leading innovation processes, functioning as a line manager, and acting as a strategic advisor.


    Engaged

    Recon has a client-focused engagement model that is collaborative, lightweight and flexible enough to adapt to very different requirements for time frame, pacing and resources. We build many interaction points with clients into our projects, to ensure that new thinking and innovative ideas are refined together. Similarly, we often work collaboratively with "client case teams" rather than bringing in teams of junior consultants. This enhances continuity, momentum and ownership at the end of the project. In addition, we have a network of well-established support services that we are able to deploy efficiently and seamlessly whenever needed.


    High value

    Our interactions with clients are centered on high-value activities, minimizing disruption to clients' day-to-day operations. Recon's approach also enables us to maintain a small support infrastructure, resulting in reasonable professional fees and low expenses. We are confident in the value we deliver and we will often tie significant portions of our compensation to performance in the form of contingent fees, deferred payments and equity arrangements.
  • [News]  [Blog]

    NEWS


    View recent trending news about Recon Strategy®
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    January 2015
    CIO Review Magazine: 20 Most Promising Healthcare Consulting Providers
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    June 2014

    Forbes: Turning Information Into Impact: Digital Health's Long Road Ahead
    December 30, 2012

    The Milwaukee Business Journal: Sinai Assessment Frames Turnaround
    October 12, 2012

    Readmissions News: OPED: The Readmissions Rate Fallacy
    August 2012


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